Lasting Finish 25H Foundation With Comfort Serum

  • Lasting Finish 25H Foundation With Comfort Serum
  • Lasting Finish 25H Foundation With Comfort Serum
  • Lasting Finish 25H Foundation With Comfort Serum Ivory
  • Lasting Finish 25H Foundation With Comfort Serum Soft Beige
  • Lasting Finish 25H Foundation With Comfort Serum Classic Beige
  • Lasting Finish 25H Foundation With Comfort Serum Sand
7 available shades

Instant perfect coverage that feels extra comfortable and lasts all day

- Blends flawlessly, seamlessly, instantly and easily into the skin
- Sweat, heat, humidity and transfer proof for up to 25 hours

Buy now from one of our retailers.
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Lasting Finish 25H Foundation With Comfort Serum is rated 4.2 out of 5 by 21.
Rated 5 out of 5 by from Long lasting, amazing product I bought this product on a whim at the store without reading any reviews on it beforehand, and it's the best purchase I've ever made. This stuff lasts all day on my face even without primer or setting spray. Just yesterday I went to the lake on a whim, so I had a full face of makeup on. After spending 12 hours on the lake, swimming, boating, tubing, and being flipped off a jet ski six times, my makeup stayed! My foundation was flawless and still covered my acne. Not a single part of it had washed away, even with me wiping water off my face and pushing my wet hair out of my face. I would definitely recommend this product to a friend because it lives up to its "25 hour finish" tag line thats on the label!!
Date published: 2017-08-01
Rated 5 out of 5 by from DO NOT EVER DISCONTINUE - Best I am a professional model/actress with sensitive combination acne prone pale skin who tends to do her own makeup and brings her own foundation to set to be used. I can not stand products like MAC because they break me out something horribly. This product I have used for years and I love it! It gives me a very natural look and not cakey what so ever and never causes me to break out. I have a little rosacea across my cheeks and nose and this does not irritate and covers nicely without concealer. This is the best foundation I have every used from department store brands to drugstore brands. Do not ever discontinue this product. I have turned so many other people (models, actors and make up artists) on to this particular foundation. Not to mention it lasts 8+ hours on a normal day AND 8+ hours on a hot set.
Date published: 2017-07-20
Rated 4 out of 5 by from Very nice I have a feeling Rimmel is discontinuing this product because I found a bunch of it on clearance at Ulta. The texture and coverage is a lot like the L'Oréal True Match that I love, and I can tell it has a little fragrance but it's not too much.
Date published: 2017-06-21
Rated 5 out of 5 by from AWESOME DRUGSTORE FOUNDATION This foundation is amazing if you need something long lasting, even on oily skin and on a 90 degree day. It doesn't cake up and provides great coverage. It provides a polished look and is medium to fuller coverage, so don't get this if you want more of a BB cream. It's as good as a higher-end brand for a small price. The only cons may be limited colors for some and it has a floral fragrance but it goes away after you apply it. Give it a try.
Date published: 2016-07-20
Rated 3 out of 5 by from Horrible Packaging I'd read good reviews on this product and I thought I'd give it a try. I give it 3 stars because of the packaging. There is no seal on it which I did not like. There is also no pump which makes it hard to control how much of this product comes out of the bottle so you have to be extremely careful when pouring it out. Other than the shade color names, there is no description of them on the website which is another downside. I had to take a guess on what would make my skin tone and ended up buying True Beige. Luckily, I got a very good match. Product does give full coverage but it did take a bit to set in. My skin is oily so I used the Stay Matte Pressed Powder in transparent (why aren't there shade color descriptions?!?!) on top of this to control shine. It did last forever. I'm quite pleased with it.
Date published: 2016-07-05
Rated 4 out of 5 by from Long Lasting but no oil control I know this isn't advertised as a matte finish foundation, and I mostly bought it cus it's long wearing and full coverage. I have very VERY oily skin, and it usually eats whatever foundation I put on it. This foundation stayed put, and even though I did have oil breakthrough on my oiliest parts around hour 6, the foundation didn't move and wasn't compromised at all. Was able to cover up my acne and make my skin look great. I use it with a matte primer, powder, and setting spray though, just to get my desired finish.
Date published: 2016-05-08
Rated 4 out of 5 by from needs pump I absolutely LOVE this foundation. The only reason why I did not give it 5 stars is because it does not have a pump and gets very messy. I do not understand why other countries get a pump with this foundation and the US gets a pour bottle. I mean REALLY Rimmel come on.
Date published: 2016-04-26
Rated 5 out of 5 by from Better than Covergirl! I was tired of spending $15 on Cover Girl that made me orange an wore off, so I was skeptical but tried this and have never turned back! It stays on all day and has amazing coverage.
Date published: 2016-04-13
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