Can you believe the lash curler we use today was created over 75 years ago? In that time there has been little to no changes to that clunky contraption. Most of us only use it because it is the only way to get our lashes to hold a proper curl. Well the days of relying on the lash curler are finally over thanks to Rimmel London’s 24hr Supercurler Mascara. Supercurler gives your lashes the same dynamic shape and volume without having to stick your lashes inside a steel trap. It’s officially time to say #ByeByeLashCurler.
Supercurler is equipped with a special curved brush that grabs hold of every lash, and pulls them up into a 90-degree curl. Plus, every bottle is packed with a formula that gives your lashes extra volume, and holds that perfect curl for up to 24 hours. It’s the mascara we’ve all been waiting for. The only thing your lash curler will do now is collect dust.
Here are 7 reasons why we’re so happy to finally ditch the eyelash curler.
1. We’re forever poking ourselves in the eye
We never really figured out the correct way to position the curler so that we don’t stab ourselves. Using the lash curler never seems to go smoothly, and who wants to sustain an injury while trying to apply make-up?
2. They look incredibly intimidating
We’re pretty sure only professional makeup artists (trained in all things eyelash curling) can use them properly. There’s no excitement about slamming your lashes in-between a device that looks to have been created in the middle ages.
3. The dreaded mascara on the eyelid
Curling our eyelashes often seems to push our lashes so far back that we end up with mascara on our lids. And of course, we never spot it in the mirror until the very end of the day.
4. Eyelashes sticking to the curler
Talk about a horror story. There’s nothing worse than when an eyelash gets stuck to the curler. The painful result of having a lash ripped right out of your lid is more than enough reason to forever ditch the lash curler. Say #ByeByeLashCurler and hello to long and lush lashes.
5. They hold bacteria and are extremely hard to clean
Did you know that you should clean your curlers weekly? Dirty eyelash curlers can become a breeding ground for bacteria. Bacteria and your eyeball definitely don’t mix.
6. They can wear down your lashes
Your lash curler could actually be doing more harm than good when it comes to the health of your lashes. Crimping and clamping everyday can take a rough toll on your lashes. Overuse might result in overall thinning or lashes falling out entirely.
7. They never fit in your bag
Has any makeup bag ever benefited from having an eyelash curler shoved in it? Banish the bulk and say #ByeByeLashCurler once and for all.
So what are you waiting for? As if you needed more reasons to get rid of your tired lash routine. Try Rimmel London’s 24hr Supercurler Mascara today, and see for yourself the power of a mascara that doesn’t need a lash curler.