Today we're celebrating the 40th birthday of the ultimate style icon and queen of cool - our very own Kate Moss! We started collaborating with Kate more than 10 years ago and have never looked back. Kate's unique & edgy London style is exactly what Rimmel is about - it's like a match made in heaven! The fact that she also happens to be the most stylish person on the planet doesn't hurt either.

At 40 she's of course still rocking the London look like no one else.

Happy Birthday Kate - here's to 40 years of unparalleled style & glam!

By Laura Nordberg